In the wake of the COVID-19 Coronavirus pandemic, we are seeing new heroes emerge in our communities each day. They are grocery store employees, doctors, nurses, community activists and many more! Check out some of the heroes Upper Deck has honored with a COVID-19 Genuine Heroes card.






Nominations are now closed for the COVID-19 Genuine Heroes program. These cards are only available digitally and those selected received blow-up versions of their card.

The idea for this series comes from an existing insert from Upper Deck’s Goodwin Champions product. Upper Deck decided to shine a light on heroes off the sports field who are making a difference each day. The checklist from the 2018 and 2019 set includes police, military, teachers, members of fire departments and much more. Check out some of the cards!



These are perfect to share with kids as these heroes are incredibly inspirational and parents can be proud they collect these particular cards.

Collectors also love how unique they are and have worked to complete sets of these cards.

To honor military heroes, Upper Deck has also produced blow-up versions for veterans at different events. To see their reactions to receiving their very own cards is always incredible!



At Upper Deck, we believe we are in a position of privilege where we can thank our heroes by giving them their very own trading cards. Thanks to all the heroes making a difference each day!