There is a purity to college athletics that you don’t see in the pros because athletes play primarily for the love of the game. That’s what makes college basketball in particular so special. The season is set to tip off and there are events like the Carrier Classic that will help start the season off […]

We love seeing box break videos from our fans, but we do like challenging you to try some different things when making their box break videos. Whether it be dressing up like a character for the video or implementing some humor, it is always nice to see a different kind of box break. Last week […]

We had a great opportunity to visit with former San Diego State Aztec, Green Bay Packer and San Diego Charger Willie Buchanon last week at Upper Deck Headquarters. Willie was very gracious with his time by sharing some great stories about his career and what he thinks about college football today. We filmed a couple […]

If you collect hockey cards, you know the first “real” rookie cards of the season that collectors go crazy over are the Upper Deck Young Gun rookies. The new class of Young Guns rookie cards will debut in 2011-12 NHL Upper Deck Series One set to arrive in stores on November 8. Puck fans will […]

It’s not easy trying to innovate a 2 ½ x 3 ½ piece of cardboard, but it s a challenge we embrace at Upper Deck. Coming out with the next big thing is something we are constantly chasing and we’ve seen some good responses to new trading card innovations through the years like SPx Shadowbox […]

Have you ever seen the look on a kid’s face when they open their first pack of cards? It is just awesome to see their reaction and excitement around which players they get from a pack. Unfortunately not every kid has the ability to open a pack of cards and there are some who could […]

Is burnt orange the most prevalent color in your wardrobe? Have you ever named one of your pets Bevo? Do you use “Hook ‘em Horns” as a way of saying hello or goodbye? If you answered yes to any of these questions, you will be thrilled with the new college football trading card product coming […]