Upper Deck Inks #1 NHL® Draft Pick Connor McDavid to Exclusive Trading Card Deal

McDavid will appear on product packaging for 2015-16 NHL trading card products and sign autograph cards exclusively for Upper Deck

CARLSBAD, Ca. (June 26, 2015) – Upper Deck, the exclusive provider of NHL® and NHLPA-licensed hockey cards, is pleased to announce that the company has entered an exclusive trading card deal with the No. 1 overall pick in the 2015 NHL Draft: Connor McDavid. The deal allows Upper Deck to be the sole provider of Connor McDavid autographed cards, which will be inserted into Upper Deck’s NHL trading card releases. In addition, the company will have the ability to feature McDavid on product packaging. The deal also allows Upper Deck to partner with McDavid on promotional opportunities within the trading card category.

McDavid has been one of the most highly touted prospects during the last decade, and hockey fans everywhere have kept a close eye on his amateur career. McDavid helped lead Team Canada to the gold medal in the 2015 World Junior Championships and he is widely regarded as one of the most decorated prospects to ever enter the NHL Draft.

Provided McDavid makes his NHL debut at the start of the 2015-16 regular season, his first licensed NHL rookie card will be available in 2015-16 NHL Upper Deck Series One, releasing in early November 2015. Upper Deck has previously produced McDavid trading cards, featuring him as an amateur with Team Canada. His first licensed NHL rookie cards are sure to draw even more attention, given the immense hype surrounding his budding career.

“Connor McDavid has been on our radar for a long time and we are thrilled to be able to add him as one of Upper Deck’s exclusive trading card signers,” said Jason Masherah, President of Upper Deck. “The sky is the limit with a player of his caliber, and to be able to deliver exclusive content of this sensational talent is a thrill for us here at Upper Deck. We are excited to watch his career begin with a historic franchise like the Edmonton Oilers, and we look forward to delivering hockey fans the best of the best in terms of licensed trading card content for McDavid.”

About Upper Deck

Upper Deck, headquartered in Carlsbad, Calif., is a worldwide sports and entertainment company built on the pillars of quality craftsmanship, authenticity and innovation with a dedication to creating products that turn memorable moments into collectibles. Upper Deck revolutionized the sports trading card experience with anti-counterfeit holograms, high quality card stock and stunning photography in its inaugural 1989 baseball set, and since then its mission has been to capture the excitement of the game and deliver it to fans of all ages. The cornerstone of Upper Deck’s business, which opened in 1989, is based on sports trading cards. As its brand has evolved to include other products over the years, the company now creates exclusive memorabilia, gaming products, collectible cards and a wide array of sports trading cards.

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