Upper Deck Announces New 2021 Rookie Watch Football Available Exclusively on Upper
Deck e-Pack®
Limited Release Features Some of the Biggest Young Stars in the Game

CARLSBAD, CA. (September 9, 2021) – Upper Deck, the premier sports
and entertainment collectibles company, announced today the release of 2021 Rookie
Watch Football, available exclusively through UpperDeckEpack.com. The new product
gives collectors an opportunity to unwrap trading cards featuring some of this year’s
top football draft picks.
The new product focuses on first-year players from the 2021 draft class; Trevor
Lawrence, Trey Lance and Mac Jones. The checklist also includes notable names like
DeVonta Smith, Najee Harris and Jaylen Waddle.
“We’re excited to offer collectors a throwback Upper Deck trading card set that
exclusively features some of the best rookies in football,” said Upper Deck’s Sports
Brand Manager, Paul Zickler. “Every player featured in 2021 Rookie Watch Football
is a first-round pick, including the first five quarterbacks taken in the professional
draft.”
Lawrence famously went undefeated as a freshman in college and went on to become
professional football’s number one overall pick back in April of this year. Smith
was crowned the 2021 Heisman Trophy Winner while Jones, Harris and Waddle were all
part of last season’s championship team. Lance was called up as the third overall
pick during the first round selections.
2021 Rookie Watch Football releases on UpperDeckEpack.com starting today and will
be available through Thursday, September 16th. Collectors can purchase one-card
packs with the potential to uncover a Gold Parallel bonus card - falling at a ratio
of one per every ten packs on average.
Upper Deck e-Pack® is a patent-pending online platform that allows collectors to
buy, open, collect and trade digital and physical cards with fans around the world.
Football card enthusiasts can visit
www.UpperDeckEpack.com to sign up for news and product announcements, including
future product releases.
About Upper Deck
The Upper Deck Company, headquartered in Carlsbad, California, is a worldwide sports
and entertainment company and the official trading card licensee of the Overwatch
League. Built on the pillars of quality craftsmanship, authenticity, and innovation
with a dedication to creating products that turn memorable moments into collectibles.
Upper Deck is home to the world’s greatest athletes, including Michael Jordan, Tiger
Woods, LeBron James, Wayne Gretzky, Connor McDavid, Patrick Roy, Ben Simmons, Alexis
Lafrenière and more.
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