Upper Deck Slam Dunks Autographed Memorabilia Deal with Basketball Icon Shaquille O’Neal

Four-time NBA champion and basketball analyst joins Upper Deck’s ever-growing roster of world-renowned athletes

Upper Deck Slam Dunks

CARLSBAD, Ca. (June 08, 2015) – Upper Deck, the leader in premium sports collectibles and memorabilia announced that Shaquille O’Neal has joined the company’s super star athlete lineup. The new deal gives Upper Deck rights to create a full line of autographed memorabilia of the NBA legend commonly referred to as “Shaq.”

“Shaquille O’Neal’s charisma and fun-loving personality make him just as popular today as when he played for the NBA,” said Jason Masherah, President of Upper Deck. “We’ve received many requests for his memorabilia over the years, and we are excited to bring fans this innovative new collection of premium Shaq collectibles.”

The new Shaq collection from Upper Deck Authenticated will include several unique and limited edition pieces such as ‘The Show,’ a 46” x 20” image that includes the largest Shaq signature piece ever produced, a “Tegata” featuring Shaq’s impressive handprint surrounded by images from his entire career and a “Breaking Through” that captures The Big Aristotle above the rim, just before he makes a slam dunk - with an actual basketball breaking through the Plexiglas. In addition, collectors can find a dual-signed items showcasing Shaq with other legendary athletes such as Wayne Gretzky.

O’Neal was selected by the Orlando Magic as the first Draft pick in 1992, where he quickly earned Rookie of the Year status. During his 19-year professional career he played for a total of six teams (the Magic, Los Angeles Lakers, Miami Heat, Phoenix Suns, Cleveland Cavaliers, and Boston Celtics). His long list of accolades includes being a 15-time NBA All-Star, four-time NBA champion, three-time NBA Finals MVP, two-time NBA scoring champion and three-time NBA All-Star Game MVP. Prior to his professional career, O’Neal attended Louisiana State University where he was named AP Player of the Year in ‘90-‘91 and SEC Player of the Year in ‘91-‘92.

Today, O’Neal is a basketball icon, actor and TV personality and is almost as well-known off the court as he was on. He has appeared in countless movies, television shows, commercials and music videos and is currently an analyst on the TNT television program Inside the NBA.

Fans and collectors can view the new Shaquille O’Neal portfolio of Upper Deck authenticated items at

About Upper Deck

Upper Deck, headquartered in Carlsbad, Calif., is a worldwide sports and entertainment company built on the pillars of quality craftsmanship, authenticity and innovation with a dedication to creating products that turn memorable moments into collectibles. Upper Deck revolutionized the sports trading card experience with anti-counterfeit holograms, high quality card stock and stunning photography in its inaugural 1989 baseball set, and since then its mission has been to capture the excitement of the game and deliver it to fans of all ages. The cornerstone of Upper Deck’s business, which opened in 1989, is based on sports trading cards. As its brand has evolved to include other products over the years, the company now creates exclusive memorabilia, gaming products, collectible cards and a wide array of sports trading cards.

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