GAME ON! UPPER DECK & UBISOFT® ANNOUNCE ASSASSIN’S CREED® LICENSING DEAL!
UPPER DECK TO RELEASE TRADING CARDS, TRADING CARD GAMES AND MORE FOR THE ASSASSIN’S CREED FRANCHISE!
CARLSBAD, Ca. (September 16, 2014) – Upper Deck has reached an agreement with Ubisoft to create a line of products including trading cards, games, game accessories, limited-edition posters and more for the popular Assassin’s Creed franchise.
The Assassin’s Creed franchise launched in 2007 and is one of the best-selling video game series ever with more than 77 million copies sold. It’s recognized for having some of the richest, most engrossing storytelling in the industry.
Upper Deck Authenticated is planning to release limited-edition Assassin’s Creed posters next year, followed by Assassin’s Creed trading cards and games. More details and release dates for the full portfolio of Assassin’s Creed products will be announced in early 2015.
“We are always looking for new opportunities to engage our fans with the game,” said Tony Key, senior vice president of sales and marketing, Ubisoft. “Fan interest in Assassin’s Creed has increased tremendously over the years, so we are excited to partner with Upper Deck and be able to deliver additional games and collectibles that our gamers would enjoy.”
“We are very excited to be working with Ubisoft on their flagship franchise; Assassin’s Creed,” said Jason Masherah, president of Upper Deck. “This is an evergreen license that not only resonates with fans of the video game, but with the tabletop gaming community and collectors as well. We look forward to creating a full line of premium collectibles and cards that are sure to be a hit with Assassin’s Creed fans.”
About Upper Deck
Upper Deck, headquartered in Carlsbad, Calif., is a worldwide sports and entertainment company built on the pillars of quality craftsmanship, authenticity and innovation with a dedication to creating products that turn memorable moments into collectibles. Upper Deck revolutionized the sports trading card experience with anti-counterfeit holograms, high quality card stock and stunning photography in its inaugural 1989 baseball set, and since then its mission has been to capture the excitement of the game and deliver it to fans of all ages. The cornerstone of Upper Deck’s business, which opened in 1989, is based on sports trading cards. As its brand has evolved to include other products over the years, the company now creates exclusive memorabilia, gaming products, collectible cards and a wide array of sports trading cards.
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Ubisoft is a leading creator, publisher and distributor of interactive entertainment and services, with a rich portfolio of world-renowned brands, including Assassin’s Creed, Just Dan, Tom Clancy’s video game series, Rayman, Far Cry and Watch Dogs. The teams throughout Ubisoft’s worldwide network of studios and business offices are committed to delivering original and memorable gaming experience across all popular platforms, including consoles, mobile phones, tablets and PCs. For the 2013-14 fiscal year Ubisoft generated sales of €1,007 million. To learn more, please visit www.ubisoftgroup.com.
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